This video will teach you about one of our all-time favorite metrics: lifetime value. It's one of the most important (and most difficult) piec

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Many companies in the ecommerce space have a major problem. They don't understand how much money they're making, through which channels and fr

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Attribution modeling - determining which of your marketing channels should get credit for each individual sale - is incredibly important for

This year, shoppers spent $124 billion (that's billion, with a B) online during the holidays. Are you ready?Glew's here to help you get prepa