Articles

Explore our latest blog articles to level up your knowledge of commerce intelligence.

Slow Site Speed? Try These Tips for Increasing BigCommerce Load Time

We live in the age of instant gratification, and that desire to get what we want, when we want it definitely extends to the ecommerce world. Customers

5 Ways to Speed Up Magento Load Time

Magento is one of the most broadly used platforms in the ecommerce industry for online retailers. In fact, 16 percent of the 100,000 most successful e

3 Ways to Make Your Shopify Site Load Faster

Shopify has become one of the most popular ecommerce software solutions for many online retailers, and customers have come to expect extremely fast lo

How to Find the Lifetime Value of Your Ecommerce Customers

What is Lifetime Value? Lifetime Value, or Customer Lifetime Value, estimates the lifetime net profit from every paying customer of your ecommerce sto

Product Bundle Pricing: What Every Ecommerce Store Should Know

Product bundling has become the new standard in ecommerce as buyers demand more value, convenience and personalization. What is product bundling? Bund

76% of Ecommerce Stores Lose Money on Facebook Ads and Don’t Know It

The fourth quarter of 2016 is here which means ecommerce stores are preparing for the most wonderful time of the year – holiday shopping. Budgets are

Should You Use Google Shopping Campaigns?

If you sell products online, Google Shopping Campaigns are quickly becoming a must-try traffic source. Google Shopping Ads, also known as Product List

The Basics of Ecommerce Inventory Depletion

It may not be the most exciting aspect of selling online, but inventory management is the backbone of any successful ecommerce store. Managing invent

How to Decide What Emails to Automate vs. One Time Campaigns

Leaders in ecommerce know one of the most effective strategies to grow business is through email marketing. If your store has not taken the time or se

Ecommerce Advertising: Facebook Ads vs Instagram Ads

Social media advertising is becoming the cornerstone of ecommerce marketing strategies, and for good reason. In a 2016 report, 75% of marketers say th

Simplifying Customer Service While Delivering a Standout Shopping Experience

Today’s connected online customers have high expectations and little patience, which is why exceptional customer service is quickly becoming the new b

Effective Win-Back Email Campaigns for 3 Stages of Customers

Today’s online shoppers have high expectations and more choices than ever before. That makes it challenging for ecommerce store owners who are battlin