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Ecommerce Reporting with Actionable Insights in Glew
Easily build insightful ecommerce reports designed to uncover your most profitable merchandise, sales channels, advertising campaigns and customer segments.
Intuitive Ecommerce Reporting Tools
Save time compiling, cleansing, and visualizing your data.
Glew transforms silos of ecommerce data into beautiful reports that help you grow your business.
Transform data from your ecommerce platform into actionable insights that help you manage inventory, make pricing decisions, understand seasonal buying trends, and increase your bottom line. Spend less time exporting and organizing product sales data and more time executing strategies to meet your business goals.
- Measure and analyze performance across product categories, segments, and individual SKUs.
- Increase average order value with actionable product bundling recommendations.
- Get a detailed picture of which products are most profitable and which are hurting your bottom line.
- Maximize the value of your product data with advanced analytics and reporting tools designed specifically for online retailers.
Cost of Goods Sold Reporting
Avoid ecommerce blind spots created by a lack of Cost of Goods Sold (COGS) analytics. When you assign cost information to individual products in Glew, we automatically connect that data to your ecommerce reports and analytics dashboards. This helps you make better-informed marketing and pricing decisions while ensuring you have enough margin to cover operating expenses.
- Monitor gross margin and a variety of ecommerce KPIs that rely on Cost of Goods Sold data.
- Easily determine if you are spending too much money marketing low gross margin items.
- Quickly act on opportunities to allocate more ad spend to high margin products.
- Get a clearer picture of how to improve performance and increase gross profit.
One of the most important indicators of profit potential is the lifetime value (LTV) of a customer. Yet customer lifetime value is one of the hardest metrics for ecommerce stores to calculate. Glew automatically calculates customer lifetime value, repeat customer rate, and several other customer-centric KPIs – delivering insights that help you understand and optimize purchase behavior.
- Discover which channels and campaigns generate the highest customer lifetime value and have the lowest customer acquisition cost.
- Receive and act on valuable insights regarding customer purchase behavior, lifetime value, and more.
- Optimize marketing spend for profitability with advanced customer analytics at multiple levels of granularity.
- Leverage more than 20 unique customer segments in your email campaigns and advertising efforts by easily exporting segments as lists.
Store Performance Management
Glew saves customers over 10 hours a month on ecommerce performance reporting. Once you connect your ecommerce sales and marketing channels, Glew automatically aggregates and presents your data giving you insights regarding Key Performance Indicators (KPIs).
- Powerful filters let you segment performance data by device type, geography, day of the week, or channel.
- Get insights into seasonal trends and patterns by using our calendar picker to quickly and efficiently adjust your report’s date range.
- Upload your Cost of Goods Sold data and Glew will automatically generate valuable information about channel profitability, return on ad spend, and product profitability.
- Incorporate administrative metrics such as shipping revenue, refunds, and sales tax to get an even more comprehensive view of ecommerce performance.
Build, schedule, and automatically send robust ecommerce reports with ease and flexibility. We understand that a steady flow of accurate operating information is key to helping you achieve your business goals. Stay connected Glew streamlines ecommerce reporting with you in the driver’s seat.
- Automatically compile and send daily performance snapshots, weekly updates, and monthly ecommerce reports.
- Heighten communication within your team and save (tons) of time.
- Create high-quality custom reports using multiple data sources.
- Deliver interactive and printer-friendly reports in just a few clicks.