Email / marketing automation
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Klaviyo Analytics and Advanced Reporting

Advanced Analytics and Reporting

Connect Klaviyo with data from across your business in minutes, for unified Klaviyo reporting and analytics in one place.

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Connect Glew and

Klaviyo

to:

  • Track campaign performance and see the impact of email marketing and SMS on your bottom line
  • Use Glew's customer segments to identify and target frequent purchasers, VIPs, at-risk customers and more
  • Push customer segments from Glew into Klaviyo for personalized, targeted campaigns
  • Evaluate emails and SMS performance alongside your other marketing channels
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More impactful campaigns and communication, powered by data.

Email is a powerful tool for ecommerce merchants - when you send the right message to the right person. Glew helps you get a greater return on your email strategy, with data and insights for more targeted communications.

Create customer segments in Glew, or use more than 30 pre-built segments like VIPs, frequent shoppers, big spenders and value shoppers. Then, automatically push segments and product recommendations directly from Glew to Klaviyo for powerful, personalized campaigns.

FEATURED KPIs

Campaign status
Emails sent
Opens
Open rate
Clicks
CTR
Revenue
Orders
Revenue by channel
Profit by channel
Margin by channel
Lifetime value by channel
Refunds by channel
Discounts by channel
Average order value by channel
25+ pre-built customer segments
Build your own customer segments
Product recommendations

Performance KPIs

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Customer analytics

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marketing analytics

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product analytics

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Inventory analytics

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Klaviyo + Customer Reporting and Analytics

Create customer segments like value shoppers, high-AOV holiday shoppers or repeat purchasers who have spent more than $1,000. Sync segments directly with Klaviyo to power personalized campaigns and automations.


Klaviyo + Email Reporting and Analytics

Measure your email and SMS performance by channel and campaign, and understand the real impact of your efforts with lifetime value and profitability metrics. Easily track campaign KPIs to see what's working and what's not.


Klaviyo + Attribution Reporting and Analytics

Track Klaviyo campaign performance alongside all your other channels - including Google, Facebook, Instagram, influencers, affiliates and more - for a holistic view of your marketing efforts and smarter, data-driven decision making.


Connect Klaviyo in minutes using your Klaviyo login.

As soon as your data is imported and transformed, you'll be able to access Klaviyo KPIs and sync customer segments.

FAQs

How do I integrate Klaviyo and Glew?

Glew pulls campaign and segment data from Klaviyo nightly, and metric data including clicks, opens, bounces and revenue (if available) hourly.

It’s easy to connect your Klaviyo account in Glew. Once you’ve created your Glew account, follow the steps below to connect your account and import your data:

1. FIND KLAVIYO IN GLEW’S STORE SETTINGS  

Navigate to Store Settings in Glew, scroll down to Integrations and locate Klaviyo under Email Platforms. Click to begin connecting your account.


2. LOG INTO YOUR KLAVIYO ACCOUNT  

In a separate browser tab, log into your Klaviyo account, then navigate to Account > Settings > API Keys.


3. COPY YOUR SITE ID

Under Account > Settings > API Keys in Klaviyo, find your site ID and copy it into the corresponding field in Glew:


4.  GENERATE AN API KEY

Next, in Klaviyo, click the Create API Key button to generate an API key, then label your API key. Copy the private API key displayed on the page into the corresponding field in Glew.


5. REVIEW INTEGRATION INFORMATION

In Glew, review your integration details (site ID and private API key) to ensure they match with the information you received from Klaviyo. If they are correct, click Save to save your Klaviyo integration.

6. IMPORT YOUR DATA

When you are ready, click the Import banner at the top of your screen to begin importing your Klaviyo data.

Initial data imports can take anywhere from a few hours to 24-72 hours or more, depending on how much historical data you’re importing. You’ll receive an email notification when your data import kicks off, and when your import is complete.

If you experience any issues connecting your Glew and Klaviyo accounts, reach out to us at support@glew.io!


Get started with Glew.

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